National Basketball Association legend for second annual health and fitness weekend revealed
Dubai, United Arab Emirates (UAE). Dubai is buzzing with the announcement that yet another Los Angeles legend is heading to the UAE. The National Basketball Association’s (NBA) all-time leading scorer and six-time champion will be in the UAE from 28-31 October to lead the Kareem Abdul-Jabbar Health & Fitness Weekend in support of diabetes awareness. The event is being organized by Maven Marketing and Events, an award-winning entertainment marketing and event management company based in Dubai. The announcement was made today at a press conference held at the Dubai Sports Council headquarters. Sarah Omolewu, Managing Partner of Maven Marketing and Events, and Hessa Al Kous, Sports Events Planning Manager at Dubai Sports Council were on the panel.
The Kareem Abdul-Jabbar Health & Fitness weekend is an encore to the award-winning DMCC Kobe Bryant Health & Fitness Weekend held last September under the patronage of His Excellency Sheikh Nahyan bin Mubarak Al Nahyan, Minister of Culture, Youth and Social Development, Chairman of the General Authority for Youth and Sports Welfare. The series of high profile events commenced with a press conference where Bryant received a DMCC business license and culminated with a celebrity basketball game, which won best special event in May at the prestigious Middle East Event Awards 2014. Organizers were tight lipped on the series of events for this year’s health and fitness weekend, but did share that Abdul-Jabbar will be coaching a basketball skills clinic in addition to speaking engagements about the importance of health and fitness. Abdul-Jabbar is a successful businessman and avid collector of numismatic gold coins and other commodities and was recently featured on the cover of Intelligent Collector magazine. He has an interest in doing business in the region and organizers hinted that there may be an interesting business angle to this year’s event as well.
Sarah Omolewu, Managing Partner of Maven Marketing and Events stated, “After winning the award for best special event in the middle east at the prestigious MEES awards for our Kobe Bryant celebrity basketball game, the pressure is on to raise the bar even higher to make this year’s health & fitness weekend an even bigger success and we are geared up to embrace that challenge. We look forward to disclosing the details of this year’s electrifying series of events post Ramadan.”
According to Abu Dhabi based International College of London Diabetes Centre (ICLDC), the UAE ranks 9th in the world per capita with 20% of the entire adult population (including expats) living with diabetes. Diabetes mellitus constitutes 75 per cent of deaths among UAE nationals and 31 per cent among non-nationals. Globally, the diabetes rates are on the rise each year. The World Health Organization projects that diabetes will be the 7th leading cause of death worldwide in 2030.
The objective of the Kareem Abdul-Jabbar health & fitness weekend is to increase awareness of the importance of health & fitness by encouraging the UAE community to lead active lifestyles. Abdul-Jabbar expressed his excitement about returning to the UAE yesterday on his social media pages stating “I’m looking forward to going to the United Arab Emirates this October for the ‘Kareem Abdul-Jabbar health and fitness weekend’ presented by @MavenMarketingandEvents, in support of diabetes awareness, #kareemfitnessuae”
Hessa Al Kous, Sports Events Planning Manager at Dubai Sports Council stated, “We are very excited to be working again with Maven Marketing and Events in delivering yet another successful event. The legacy of hosting these events is that we have seen tremendous growth in the interest and participation of basketball, which is a sport that is currently already quite popular within all areas of the communities of Dubai and the UAE.”
Details of the events around the highly anticipated Kareem Abdul-Jabbar health & fitness weekend will be released post-Ramadan in September. Press contact – email@example.com or +971 55 560 1404.
Follow Kareem Abdul-Jabbar at www.facebook.com/KAJ and on twitter at @KAJ33
About Maven Marketing & Events www.mavenmarketingandevents.com
Maven Marketing & Events is an award-winning entertainment marketing, public relations and events company. We provide the logistical and tactical knowhow to redefine the role of entertainment marketing and public relations by developing turn-key experiential marketing solutions. Through a collaborative approach, Maven Marketing & Events helps clients translate marketing initiatives into tangible consumer experiences that enhance brand exposure. We develop focused, effective entertainment marketing campaigns to help you connect your brand to consumers more rapidly by raising awareness and brand loyalty through entertainment properties. We also utilise our industry knowledge and connections to secure the best celebrities for your marketing campaign or event.
Conference of Mayors President Sacramento Mayor Kevin Johnson has convened a panel on sports, race and politics. Throughout our history, sports has played a pivotal role in advancing civil rights – from Jackie Robinson integrating baseball to Tommie Smith and John Carlos taking a stand at a 1968 Olympics medal ceremony. NBA Commissioner Adam Silver’s swift and decisive response to Los Angeles Clippers owner Donald Sterling’s racially charged comments makes clear that in today’s society there is no place for institutionalized racism. Through this interactive conversation, panelists will discuss discrimination in professional sports, the social and political implications of the Donald Sterling situation, and the opportunity for sports to be an agent of change.
Newest class to be inducted on October 1, 2014 at The California Museum
SACRAMENTO, CALIF. — June 16, 2014: Governor Edmund G. Brown Jr. and First Lady Anne Gust Brown along with The California Museum announced the 8th class of inductees to the California Hall of Fame today. The newest class of inspirational individuals will join 81 Californians previously inducted for exemplifying California’s spirit of innovation.
The 8th class of California Hall of Fame inductees includes: basketball superstar Kareem Abdul-Jabbar; civil-rights heroine Charlotta Bass; literary icon Joan Didion; legendary filmmaker Francis Ford Coppola; community organizer Fred Ross; environmental scientist Stephen Schneider; and social-activism innovator Mimi Silbert.
“These talented pioneers represent the very best of California,” said Governor Brown. “Their determination, intelligence and creativity continue to inspire us.”
Inductees and family members of posthumous inductees will receive a Spirit of California medal from the Governor and First Lady in the official state ceremony on Wednesday, October 1, 2014 at 7:00 p.m. at The California Museum, located at 1020 O Street in Sacramento.
“I am honored to be chosen for the California Hall of Fame,” said inductee Kareem Abdul-Jabbar. “It is a significant achievement to join the ranks of the other honorees. They have set an example of achievement that every Californian can admire and emulate.”
Inductees into the California Hall of Fame have made remarkable achievements across a variety of California industries and areas of influence including science, philanthropy, sports, business, entertainment, literature, technology, activism and politics. In addition to the ceremony, inductees will also be commemorated with an exhibit of personal artifacts highlighting their lives and achievements, which opens to the public at 10:00 a.m. on Thursday, October 2, 2014 at The California Museum.
“The Museum is thrilled to honor this new class of remarkable Californians,” said Richard Costigan III, Chair of The California Museum’s Board of Trustees. “Each reflects the ingenuity and creativity that California is known for in their respected fields, while as a class they represent the diversity that California is celebrated for around the world.”
Members of the public are invited to view the arrivals of the inductees and ceremony attendees on Wednesday, October 1, 2014 from 5:00 p.m. to 7:00 p.m. in a public-viewing area located in front of the Museum on the corner of 10th and O Streets. Immediately following the viewing of arrivals, a live webcast of the induction ceremony will be streamed on the Museum’s website at www.CaliforniaMuseum.org at 7:00 p.m.
A broadcast of the 7th Annual California Hall of Fame induction ceremony and presentation of Spirit of California awards will air on PBS stations across California beginning at 12:00 p.m. on Sunday, July 6, including on KVIE in Sacramento. For a full list of stations, dates and air times, please visit www.CaliforniaMuseum.org/ca-hall-fame-broadcast.
For more information on the California Hall of Fame and The California Museum and a downloadable press kit, please visit www.CaliforniaMuseum.org/california-hall-fame.
ABOUT THE CALIFORNIA MUSEUM:
A self-supporting 501(c)3 non-profit, The California Museum — home of the California Hall of Fame — engages, educates and enlightens people about California’s rich history and unique contributions to the world through ideas, innovation, the arts and culture. Through interactive and innovative experiences, the Museum inspires men, women and children to dream the California dream and dares them to make their own mark on history. Open Tues.-Sat. 10:00 a.m.-5:00 p.m.; Sun.: 12:00 p.m.-5:00 p.m. Admission: adults $9.00; college students & seniors $7.50 with valid ID; youth 6-17: $6.50; children 5 & under free. For more information, visit www.CaliforniaMuseum.org.
Kareem Abdul-Jabbar presents keynote speaker Dr. Randy Schekman (alumnus who was awarded the 2013 Nobel Prize in physiology or medicine) at the 2014 UCLA Commencement.
Also, check out the UCLA College Commencement Highlights 2014 video below…